Engagement. Relevance. Impact.
The Power of Personalized Mail
Capture your customer’s attention with unique, personalized mail. Our advanced software and variable data printing capabilities create highly targeted campaigns that improve response rates, drive purchases, and help you stay ahead of your competition.
Personalization with Variable Data Printing
Variable data printing provides an abundance of possibilities for personalizing your direct mail campaigns, regardless of size. With your creativity and our innovative technology, you’ll nurture deeper connections with your audience and your response rates will rise.
-
Targeted Campaigns
Targeted Campaigns
Your customers will find your content valuable when it’s targeted to their specific interests.
Using customizable marketing templates, we’ll help you create many variations of your direct mail campaign and leverage your contact data to organize targeted lists. Then, we’ll utilize multiple personalization tokens, layouts, and formats to create collateral that is unique to each of your recipients.
-
Personalized Everything
Personalized Everything
Color variable data printing allows you to personalize the text, graphics, and images from one printed piece to the next without interrupting the printing process. And personalization doesn’t stop with letters. We can personalize envelopes in full variable color, too.
-
Cost-Effective Solutions
Cost-Effective Solutions
Despite the ability to create as many unique pieces as you need, variable data printing is a cost-effective direct mail solution. You can create hundreds or thousands of variations of a mailing piece and customize short runs or build campaigns with up to tens of millions of printed pieces!
-
Quick Turnaround
Quick Turnaround
On-demand printing enables you to respond quickly to changing needs and market demands without the lead time required for traditional printing processes. Do you have a time-sensitive campaign that requires a quick turnaround? We automate our variable data printing workflows and integrate them with digital technologies to streamline the production process.
-
Increased ROI
Increased ROI
Once your direct mail campaign is printed, look for the results! Variable data printing gives your direct mail open rates a boost by personalizing your message to each recipient. In fact, 86% of consumers say that personalized marketing impacts their likelihood of making a purchase. The more relevant the message, the better the response.
-
Customer Retention
Customer Retention
When you deliver personalized, relevant content to your recipients, you create a deeper connection between your brand and your customers. This leads to increased loyalty and repeat business. A personal approach shows your customers that you understand and value them, which strengthens your relationship and encourages repeat business.
Targeted Campaigns
Your customers will find your content valuable when it’s targeted to their specific interests.
Using customizable marketing templates, we’ll help you create many variations of your direct mail campaign and leverage your contact data to organize targeted lists. Then, we’ll utilize multiple personalization tokens, layouts, and formats to create collateral that is unique to each of your recipients.
Personalized Everything
Color variable data printing allows you to personalize the text, graphics, and images from one printed piece to the next without interrupting the printing process. And personalization doesn’t stop with letters. We can personalize envelopes in full variable color, too.
Cost-Effective Solutions
Despite the ability to create as many unique pieces as you need, variable data printing is a cost-effective direct mail solution. You can create hundreds or thousands of variations of a mailing piece and customize short runs or build campaigns with up to tens of millions of printed pieces!
Quick Turnaround
On-demand printing enables you to respond quickly to changing needs and market demands without the lead time required for traditional printing processes. Do you have a time-sensitive campaign that requires a quick turnaround? We automate our variable data printing workflows and integrate them with digital technologies to streamline the production process.
Increased ROI
Once your direct mail campaign is printed, look for the results! Variable data printing gives your direct mail open rates a boost by personalizing your message to each recipient. In fact, 86% of consumers say that personalized marketing impacts their likelihood of making a purchase. The more relevant the message, the better the response.
Customer Retention
When you deliver personalized, relevant content to your recipients, you create a deeper connection between your brand and your customers. This leads to increased loyalty and repeat business. A personal approach shows your customers that you understand and value them, which strengthens your relationship and encourages repeat business.
From Our Honored Partners
We are proud of the partnerships we hold with our clients, and appreciate their endorsement.
Not only is TrueSense | Print Production Services easy to work with, but the quality of the work they produce is unparalleled. ”
— A higher-education direct marketing agency
Looking for expert help?
Understanding the world of digitally-produced direct mail isn’t always easy. Do you need help defining your goals, developing a campaign, or deciding which print processes and materials are best for your brand? TrueSense | Print Production Services can help.